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NEWS

お知らせ

NEWS

Start the ”安and堵”

安and堵

Love, dyed indigo

Indigo dyeing, which has been known as a medicinal plant since ancient times, is used as a dye for fibers.

The deep color has been loved enough to be said to have dyed all over Japan.

Now, I would like to revisit the charm of this indigo dye and restore it as a color that adds new value to our modern life. We, An and Sakai, will start various attempts to achieve this.

In addition to traditional items such as hand towels and clothes, we would like to open up areas where indigo dyeing can be used with a wider perspective.

With that in mind, we will work with many artists and creators to bring love to the future to ancient indigo dyeing.

Fujita sen’en × product is

It was decided to start as 安and堵.

I think we can deliver products that are particular about manufacturing.

Sincerely.